The short answer
Le Matin, 1 Oct 2025 to 30 Sep 2026
6.0 push notifications on a typical active day (median; the mean is 6.1). Over the last twelve months Le Matin sent 380 notifications, pushing on 62 of 365 days. Its busiest hour is 06:00 local time, and its biggest single day was 2026-02-11, with 23 pushes.
The daily clock
All of Le Matin's pushes from the last twelve months, on Switzerland's clock. The red bar is the busiest hour, 06:00.
Le Matinpeak 06:0016.6% of Le Matin's notifications land between 22:00 and 07:00. For when the whole country's apps push, and the quiet windows between them, see the Switzerland timing guide.
The week
An average weekday carries 7.0 Le Matin pushes and a weekend day 3.0: the newsroom audibly thins out on Saturdays.
How Le Matin writes a push
| Habit | Le Matin | Switzerland median |
|---|---|---|
| Title length (median characters) | 0 | 10 |
| Body text length (median characters) | 87 | 90 |
| Pushes with no title at all | 100.0% | 100.0% |
| Contains an emoji | 0.0% | 0.0% |
| Contains an exclamation mark | 5.3% | 1.8% |
| Phrased as a question | 1.6% | 10.2% |
Aggregates over every Le Matin notification in the window. The norms across all newsrooms, and which countries love emoji, are in how newsrooms write push notifications.
Versus other Switzerland apps
Every Switzerland news app in the dataset, ranked by twelve-month push volume. Le Matin is highlighted.
| # | App | Pushes / 12 mo | Per active day | Peak hour |
|---|---|---|---|---|
| 1 |  20 Minuten | 9,499 | 27 | 12:00 |
| 2 |  Blick | 8,218 | 27 | 10:00 |
| 3 |  Nau | 5,896 | 35.5 | 09:00 |
| 4 | Watson Actu | 3,914 | 30.0 | 19:00 |
| 5 |  St. Galler Tagblatt | 3,654 | 14 | 17:00 |
| 6 |  24 heures | 3,562 | 11 | 17:00 |
| 7 |  TdG | 3,004 | 10.0 | 07:00 |
| 8 |  Arcinfo | 2,859 | 10 | 07:00 |
| 9 |  Luzerner Zeitung | 2,317 | 9 | 07:00 |
| 10 |  Le Nouvelliste | 2,178 | 13.0 | 17:00 |
| 11 |  Aargauer Zeitung | 2,170 | 8 | 06:00 |
| 12 |  Le Temps | 2,020 | 8.0 | 07:00 |
| 13 |  Berner Zeitung | 1,492 | 6.0 | 06:00 |
| 14 |  Basler Zeitung | 1,484 | 6.0 | 06:00 |
| 15 | La Côte | 1,404 | 9.0 | 17:00 |
| 16 |  Tages-Anzeiger | 1,370 | 5.0 | 17:00 |
| 17 |  Blick | FR | 1,200 | 4.0 | 06:00 |
| 18 |  Oltner Tagblatt | 1,112 | 7 | 17:00 |
| 19 |  Südostschweiz | 1,044 | 6 | 19:00 |
| 20 |  ajour | 964 | 7 | 06:00 |
| 21 |  NZZ | 804 | 19.5 | 17:00 |
| 22 |  RSI | 702 | 10.0 | 17:00 |
| 23 |  Der Bund | 695 | 3 | 12:00 |
| 24 |  SRF News | 695 | 18.0 | 17:00 |
| 25 |  watson | 583 | 30 | 21:00 |
| 26 | Le Matin | 380 | 6.0 | 06:00 |
| 27 |  Thurgauer Zeitung | 152 | 8 | 06:00 |
| 28 |  TVO | 129 | 2.0 | 19:00 |
| 29 |  bz Basel | 122 | 8 | 06:00 |
| 30 |  Tele 1 | 121 | 2 | 19:00 |
| 31 |  Solothurner Zeitung | 120 | 7 | 12:00 |
Method
AO.news collects the push notifications of hundreds of news apps as they are delivered, and records each one the moment it lands. This page counts the 380 notifications Le Matin sent from 1 Oct 2025 to 30 Sep 2026, stamped in Europe/Zurich local time. Front-page headline robots are excluded, and the window always ends at the last complete month, so these figures update monthly rather than live. Two honest caveats: an app added mid-window shows artificially quiet early months, and a push sent only to a personalised or regional segment may not reach us. This page shows aggregates only, never the notifications themselves; the live stream is in the deck.