The short answer
g1, 1 Sep 2025 to 31 Aug 2026
23.0 push notifications on a typical active day (median; the mean is 21.6). Over the last twelve months g1 sent 733 notifications, pushing on 34 of 365 days. Its busiest hour is 12:00 local time, and its biggest single day was 2026-08-25, with 34 pushes.
The daily clock
All of g1's pushes from the last twelve months, on Brazil's clock. The red bar is the busiest hour, 12:00.
g1peak 12:007.5% of g1's notifications land between 22:00 and 07:00. For when the whole country's apps push, and the quiet windows between them, see the Brazil timing guide.
The week
An average weekday carries 25.6 g1 pushes and a weekend day 11.9: the newsroom audibly thins out on Saturdays.
How g1 writes a push
| Habit | g1 | Brazil median |
|---|---|---|
| Title length (median characters) | 15 | 16 |
| Body text length (median characters) | 82 | 82 |
| Pushes with no title at all | 0.0% | 0.0% |
| Contains an emoji | 23.3% | 7.2% |
| Contains an exclamation mark | 0.4% | 0.4% |
| Phrased as a question | 3.0% | 3.7% |
Aggregates over every g1 notification in the window. The norms across all newsrooms, and which countries love emoji, are in how newsrooms write push notifications.
Versus other Brazil apps
Every Brazil news app in the dataset, ranked by twelve-month push volume. g1 is highlighted.
| # | App | Pushes / 12 mo | Per active day | Peak hour |
|---|---|---|---|---|
| 1 |  O Globo | 4,906 | 23 | 08:00 |
| 2 |  UOL | 4,356 | 14 | 18:00 |
| 3 |  GZH | 2,461 | 18 | 17:00 |
| 4 |  Gazeta do Povo | 1,044 | 8 | 09:00 |
| 5 | g1 | 733 | 23.0 | 12:00 |
Method
AO.news collects the push notifications of hundreds of news apps as they are delivered, and records each one the moment it lands. This page counts the 733 notifications g1 sent from 1 Sep 2025 to 31 Aug 2026, stamped in America/Sao_Paulo local time. Front-page headline robots are excluded, and the window always ends at the last complete month, so these figures update monthly rather than live. Two honest caveats: an app added mid-window shows artificially quiet early months, and a push sent only to a personalised or regional segment may not reach us. This page shows aggregates only, never the notifications themselves; the live stream is in the deck.