The short answer
UOL, 1 Aug 2025 to 31 Jul 2026
14 push notifications on a typical active day (median; the mean is 12.4). Over the last twelve months UOL sent 4,419 notifications, pushing on 357 of 365 days. Its busiest hour is 18:00 local time, and its biggest single day was 2025-09-11, with 24 pushes.
The daily clock
All of UOL's pushes from the last twelve months, on Brazil's clock. The red bar is the busiest hour, 18:00.
UOLpeak 18:005.9% of UOL's notifications land between 22:00 and 07:00. For when the whole country's apps push, and the quiet windows between them, see the Brazil timing guide.
The week
An average weekday carries 14.3 UOL pushes and a weekend day 7.6: the newsroom audibly thins out on Saturdays.
How UOL writes a push
| Habit | UOL | Brazil median |
|---|---|---|
| Title length (median characters) | 24 | 17 |
| Body text length (median characters) | 96 | 82 |
| Pushes with no title at all | 0.0% | 0.1% |
| Contains an emoji | 0.0% | 3.5% |
| Contains an exclamation mark | 0.2% | 0.3% |
| Phrased as a question | 2.2% | 4.0% |
Aggregates over every UOL notification in the window. The norms across all newsrooms, and which countries love emoji, are in how newsrooms write push notifications.
Versus other Brazil apps
Every Brazil news app in the dataset, ranked by twelve-month push volume. UOL is highlighted.
| # | App | Pushes / 12 mo | Per active day | Peak hour |
|---|---|---|---|---|
| 1 |  O Globo | 4,952 | 22 | 08:00 |
| 2 | UOL | 4,419 | 14 | 18:00 |
| 3 |  GZH | 1,864 | 18.0 | 17:00 |
| 4 |  Gazeta do Povo | 750 | 8.0 | 09:00 |
Method
AO.news runs a fleet of phones with hundreds of news apps installed and every notification switched on; each push is recorded the moment it lands. This page counts the 4,419 notifications UOL sent from 1 Aug 2025 to 31 Jul 2026, stamped in America/Sao_Paulo local time. Front-page headline robots are excluded, and the window always ends at the last complete month, so these figures update monthly rather than live. Two honest caveats: an app added to our phones mid-window shows artificially quiet early months, and a push sent only to a personalised or regional segment may not reach our devices. This page shows aggregates only, never the notifications themselves; the live stream is in the deck.